Recently I bought a deal from mydala.com where based on a lucky draw they were giving away McD coupons worth Rs. 500 for Rs.10. I found the idea most amusing as a website publicized to be a deal website was doing lucky draws and speculative gambling on deals. The catch was that in case you don’t win you would be refunded through mydala point which can be used later.
Just to try the concept, I spent Rs. 10 to get the deal. Here is the snapshot of the voucher which I got
So why I think mydala is totally trying to screw up with customers
1. The model of deals on base of lucky draw is like gambling where chances of loosing are more than of winning. So effectively mydala is making you deposit money in form of points which either end up lying there just like that (since you don’t bother about a small sum of Rs. 10 spent on a deal) or ultimately you will make a deal just to get out these points and in the process giving revenue to the website.
2. The voucher itself is highly confusing and prepared to fool the customer. The expiry date mentioned is 1 day before the date of purchase. Further when I called up customer care to clarify this, she said only if the mail says “Congratulations” should I think that I have won the voucher. I dutifully told her that the mail says “Congratulations” to which she said did some verification and came to conclusion that the Congratulations is for getting the mydala voucher safe and sound in my inbox but not the McD voucher. I really don’t feel the need to be getting congratulated for a voucher which is of value zero.
I am sure there are couple of other such websites which try to fool around people with such tactics. Luckily the customer care of mydala was polite which calmed me and allowed me a chuckle as I let Rs. 10 go into the kitty of the website and registered as my points (which I don’t know when I would use).
I am most certainly curious if any of the reader’s have won any deal through such draws on any website. let me know your views too.
The views expressed in this post are personal to that of the author.
Deep from the soul 
Gaurav- you are right there are flaws on the voucher you got . Our apologies- some of the text on our vouchers is static (we are changing it now) and the instant bid deals being a recent initiative got overlooked in terms of the text displayed. As far as getting the money back in terms of mydala points – you’re absolutely right! It is our way of marketing rather than do TV ads we would rather be rewarding our users. Yes the kicker is that you spend on mydala rather than a pure refund but that’s not such a bad option for not winning. We are making the changes to our voucher text and hope to see you on mydala again soon!
@mydala team – I think the best you can do for the moment is to improve the content of the mail and voucher you send to avoid any confusion. Rest it is upto the customers to decide if they are ok with your business model. Will give you credit for noticing user grievances and addressing them.
I am new to online shopping. Please someone tell me how to shop in mydala.
so contradictory u guys are above post u have written “rather than do TV ads we would rather be rewarding our users”, now u say “we r on TV”…shows how much u think before writing
Can anyone tell me wat are mypoints in mydala and when & how to use them.
Mr Sarath pl pl pl dont make any purchase from mydala.com, they r all cheating the peoples I am agree with Gaurav. I suggest all users to dont make any relation with mydala.com
@sarath – You can visit the FAQs section of the website to get the details. Here is the link http://www.mydala.com/faqs.php
The concept is as I explained in the blog post. However, do read the user comments here to get a feedback on their model and services.
@john – rightly pointed out
@Mahesh – You can visit the FAQs section of the website to get the details. Here is the link http://www.mydala.com/faqs.php
The concept is as I explained in the blog post. However, do read the user comments here to get a feedback on their model and services.
@neeraj – Seems you too have suffered from the website model. Do let us all know what was the problems you faced and if there was any support from the website to resolve it.
Absolutely correct..!! they have a good strategy to fool people. Actually until a person spends a hell lot of money at mydala, until then they are not in the lucky draw picture!!! and the ratio of the product to the money spent on mydala is 1:10.
And as Gaurav said .. The “points”, what f points are those that cant be used for any products??? whats the use of keeping those points.. “more points signifies, ‘since how long people are being fooled.’
Really those mydala points are of no use, Though you get 100 points for 100 rs which you have lost in lottery. you dont a find an option to spend your points in mydala because mydala is such a crap website i have ever seen.
Please friends as for as my unerstandings they may find the winner among their own people and fool who have bought lucky coupons.
Beware of mydala friends..
@Prasoon- your views are surely reciprocated by lot of people I know.
@john the TV ads were done in a partnership, there was no monetary exchange. Our beliefs haven’t changed we still believe in rewarding our users even when they’re not quite loving us.
@Sarath: Mypoints are credits that you can use towards buying anything on mydala’s website. As Gaurav mentioned check out our FAQs or just email us at support@mydala.com or call us.
@Ani: There is no such thing in lucky draw that you have to spend a lot of money. Many people have won with buying just one voucher. You are talking about a different kind of deal called the sure shot which runs occasionally where chance to win increases with more vouchers bought however lucky draw is different. You can buy anything on mydala with your refunded points – products and service deals so that statement is incorrect.
@Neeraj @Prasoon: Can you let us know about your experience? We’d be more than happy to assist. We have been doing lucky draw deals from 2011 and there have been over 1000 winners to date across India. This process has been audited by one of the big 4 firms. Yes we give back the refund in points but you can use those points to buy anything on mydala. We’ll gladly answer any questions that you might have if you just call us at 011-43444444
like everyone i also buy the coupon for lucky draw now let see what gonna happens my fingers r crossed either they made a good reputation or else they loose…………lets see.
give my Samsung s6
I am win conteat
Last week I found an offer on mydala that on deduction of 40 Rs (vodafone customer), customer will get Dominos voucher of 99 Rs on minimum bill of 99 Rs.
I took that coupon for spending 40 Rs but when I tried to redeem that voucher, its not valid while I am fulfilling all conditions.
I called myDala but they are not picking the call and its getting disconnected after sometime.
Thanks for alerting me. I have had my fingers burnt with a sister Discount company ‘Save my Deals’ which will deduct Rs.1800/- every month from your credit card A/C shared with them and would not stop even being told to discontinue the subscription leading to my cancelling the card. And none of the Deals offered by the company was honoured. Beware.
Mydala chor hai…
Mere 500 rupees kha kar another hain